Explosive Retention Marketing Strategies | Fidelitas Podcast
In Episode 125 of the Lion’s Share Marketing Podcast, Tyler and Jon chat about the most recent information: direct-to-shopper manufacturers can now invest in advertisements on Amazon that drive visitors to the brand’s site. They discuss the potential gains that this has for manufacturers, like serving to to manual potential buyers to your web site.
Then Tyler introduces this episode’s visitor: Curt Staubach, Director of Advertising at Legitimate Shot Gun Club.
In their conversation, Tyler and Curt discuss about retention marketing approaches used at True Shot Gun Club and how they developed an e-mail listing with a lot more than 10 million subscribers.
To stop the episode, Curt leaves us with his crucial takeaway: continue to be steady with your marketing method and take care of marketing and advertising like a marathon.
Timestamps
01:10 -What’s in the News: immediate-to-buyer brand names can now buy ads on Amazon that generate traffic to the brand’s web-site
06:20 – Showcased Visitor: Curt Staubach, Director of Advertising at Real Shot Gun Club
07:15 – About Real Shot Gun Club
07:50 – Constructing an email record of 10 million subscribers
10:33 – Developing strategic partnerships with other models
12:50 – How 10 million email subscribers affect general promoting system
15:06 – Working with contests as a retention marketing and advertising method
18:22 – The know-how guiding Genuine Shot Gun Club’s retention advertising
21:51 – Fidelitas’ function in Real Shot Gun Club’s retention internet marketing
24:35 – Receiving commenced with segmentation
26:08 – Trying to keep a superior open up amount with superior email ship frequency
28:30 – Most crucial KPIs in retention marketing
30:32 – Key Takeaway: Be Dependable Promoting is a marathon
32:53 – Outro